Equity Red Star rebrands as ERS
Equity Red Star Limited has rebranded as ERS Limited, with the syndicate now to be known as ERS Syndicate 218.
The business was acquired by Aquiline on 22 April 2013, and the rebrand marks the first anniversary of the change of ownership. Over the past year, the ERS has disposed of distribution businesses and of non-motor underwriting interests. The business is now a motor-only broker-only insurer, focused on delivering specialist insurance to clearly defined segments of the UK motor market.
A new website has been designed and launched (here) as the business seeks to build on its long standing heritage, while drawing a line under the recent and troubled past.